“City of Miami” Back In Key Biscayne Tennis Tourney
Post on April 17, 2015 by The Victoria Law Group 0 Comments
Brazil’s Itau Unibanco may be Latin America’s largest bank, but it’s also quickly gaining a global reputation for smart marketing. The company’s CMO, Fernando Chacon, was named an Internationalist of the Year in 2014 for progressive views that are uncommon among bank marketers. His chapter in the book, The Reinvention of Marketing, outlines his strategy for achieving Itau’s vision to be the leading bank in sustainable performance and customer satisfaction. Well that’s a novel concept.
Read the The Internationalist article here:
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